New accounts move slowly
Proposals lose continuity and opportunities pass between people with no next step.
Dashify Prospecta 2B · B2B food
More customers buying. More repeat purchase and mix.
For food manufacturers, importers and distributors that want to win new customers, grow active buyers and develop repeat purchase and mix — with clear priorities, automated prospecting and every account in the manager's hand.
Automated prospectingFewer hours filling in the CRMSaaS or VaaS
01New buyers
accounts placing their first order
02Active buyers
distinct customers buying in the period
03Repeat purchase
the first order becomes continuity
04Mix
more lines and products per customer
The problem
Scattered data and hours of CRM data entry take time away from selling.
History is spread across WhatsApp, spreadsheets, ERP and people. Managers chase information, reps lose time on admin and the portfolio buys less than it could.
First orders are not repeated
The order ships, follow-up stops and the drop in frequency shows up too late.
Mix does not grow
Active customers keep buying the same lines, below the portfolio's potential.
Nobody knows where to act first
Reports show activity but not who to approach, visit, restock or develop.
Old leads and inactive accounts forgotten
Without understanding why they stopped, the base becomes a list nobody works.
Technology that becomes bureaucracy
Yet another system that increases data entry and the team does not use.
The root cause, in five whys
Why doesn't the portfolio grow, or why does it buy less?
- 1New targets and current accounts do not always get the right action.
- 2Priorities linking potential, history, mix and frequency are missing.
- 3Data and contacts are scattered or require manual effort.
- 4Information does not easily reach reps and managers.
- 5There is no continuity between data, action and follow-up.
We also test this hypothesis against product, price, credit and delivery.
The common belief we challengeGrowth does not depend only on more leads, reps, messages or discounts. Without priority, qualification and continuity, the opportunity stops before the order — or never reaches the repeat purchase.
Two models, one goal
Technology for your team, or full commercial execution.
Prospecta 2B delivers technology to the customer's sales team. GX brings technology, management and people together to run the agreed operation.
Dashify Prospecta 2B
Commercial technology for your team to win and develop customers.
- Who executes
- Your team runs relationships, conversations and negotiation.
- What we deliver
- Data, AI and automation that organize history, priorities and prospecting actions.
- How you follow up
- On the phone, the manager follows every account and knows where to act.
- Best for
- Companies that want their own team more productive and focused on selling.
- How it starts
- A demo applied to your scenario and a pilot with data, owners and indicators.
“I help you win new customers, grow active buyers and develop repeat purchase and mix with your own team.”See the demo
Dashify GX — Exponential Management
Our team takes over commercial management and execution for the agreed scope.
- Who executes
- Our team prospects, qualifies, negotiates and follows orders, delivery and after-sales — as an extension of yours.
- What we deliver
- Technology, management and people on the agreed portfolio, channel or territory.
- How you follow up
- You follow portfolio development and results in revenue and margin.
- Best for
- Companies that need continuity in commercial execution, from intelligence to after-sales.
- How it starts
- An operational diagnosis, scope definition and a pilot portfolio.
“I help you win new customers, grow active buyers and develop repeat purchase and mix with Dashify GX.”Talk about GX
In both models, priorities, conditions and owners are defined together with you.
Market potential
Know where your next buyer is before the first call.
Prospecta crosses Brazil's federal company registry (CNPJ) with your portfolio: how many companies buy what you sell, how much each region can buy and who to approach first.
752,230companies matching your customers' profile
R$ 2.6Baddressable annual potential
12.2Mcompanies in Brazil classified by taxonomy
Profile and potential for the Food Retail cut of the Enova Foods project.Where we are × where we can go
Each state is colored by annual potential and marked with the customers already buying. One click drills down to the city.
- Potential estimated from the median of similar customers
- Top states and the CNAE codes in each region
- Penetration and coverage by area
Real Market potential screens from the Enova Foods project. Revenue, coverage and company names are hidden.
From prospecting to repeat purchase
One account, from first contact to a developed mix.
This is the path the demo walks through on screen. Pick a model and see who leads each step.
- 01
Select targets
New buyers, active accounts and opportunities in the base, prioritized by potential, history, mix and frequency.
Led byProspecta + your manager - 02
Qualify
Understand the buyer's context and, for older accounts, find out why they stopped before making an offer.
Led byYour team, with context - 03
Automated prospecting
Automated actions open conversations with prioritized targets, without relying on manual data entry.
Led byProspecta automation - 04
Negotiate
A proposal with history, commercial conditions and a defined next step.
Led byYour team - 05
Order, invoicing and delivery
Order follow-up through delivery, coordinated with inventory, credit and logistics.
Led byManager follows on the phone - 06
After-sales and repeat
Issues resolved and the next order followed up, so the first purchase becomes continuity.
Led byYour team, with the next action set - 07
Mix and portfolio
Inventory and sell-out guide restocking and offers; the account adds lines and frequency.
Led byYour team + Prospecta
With Prospecta, your team leads relationships and negotiation. With GX, we execute within the defined scope, coordinated with your product, inventory, credit and logistics teams.
Technology that frees time to sell
Less data entry. More priority and next action.
Data, AI and automation organize history, opportunities and priorities. Your team talks and negotiates with context, an owner and a next step.
Priorities with context
Potential, purchase history, mix and frequency show who to approach, visit, restock and develop.
Automated prospecting
Automated prospecting actions open conversations with new targets and keep continuity.
Fewer hours in the CRM
History gets organized without reps and agents spending hours on data entry.
Routes and visits
Route planning and visit tracking connected to the portfolio routine.
From order to after-sales
Orders, invoicing, deliveries and after-sales followed through to the repeat purchase.
Inventory and sell-out
Inventory and sell-out data help guide restocking and offers.
Old base as opportunity
Old leads and inactive customers enter the journey, with the reason they stopped investigated.
Portfolio in your hand
On the phone, the manager follows every account, its priority and its next action.
Enova Foods case
Technology, management and commercial execution in a real operation.
At Enova Foods — maker of the Assugrin, Gold, Ki-Suco and &Joy brands — we run the Inside Sales operation. We joined the project in October 2025 and began executing with our own team in February 2026.
Case of the combined operation — technology, process and people — without isolating the SaaS effect. The compared periods use different cuts. CTS is a management margin, not accounting net profit.
How we measure
Portfolio indicators, not just activity.
The pilot compares the baseline with results, separating opportunity source, attributed sales and incremental gain.
- Baseline defined before the pilot
- Attributed sales do not automatically equal incremental gain
- Opportunity source and returns preserved
Foundations
A research-backed method, measured in your operation.
These studies support the method's principles. They did not evaluate Dashify — the proof comes from the demo, the pilot and the operation.
CRM processes linked to better performance: manage both relationship initiation and maintenance.
Distribution profitability includes cost-to-serve: assess contribution per customer, not just revenue.
Initial acceptance of automation did not guarantee sustained use: track usefulness, training and adoption.
For perishables, more freshness with less inventory and waste: balance replenishment, availability and losses.
People and AI contribute differently across the B2B funnel: split tasks and keep humans accountable for decisions.
Market context (Brazil)
Market sources give sector and digital-maturity context; they are not coverage of Dashify.
Who it is for
Built for companies already selling food that want to grow their portfolio.
B2B food manufacturers, importers and distributors in São Paulo and Goiás (Brazil) serving retail, wholesale and food service.
São PauloGoiás
Minimum requirements
- At least one sales rep
- A product already on the market
- A customer base with repeat orders or purchase history to measure it
- An implementation owner and willingness to organize data and conditions
When it is not the right time
- Only a list of leads, with no purchase history
- A product not yet on the market
- No delivery or service capacity
- Expecting guaranteed growth without operating conditions
Who takes part in the decision
DecidesOwner, director or C-level
Influence
BuyerManagerSupervisorFinanceTax
Sales reps and agents take part in the routine and the demo.
Frequently asked questions
What decision makers ask before starting.
If your question is not here, bring your scenario to the diagnosis.
Prospecta 2B is SaaS: we deliver technology for your team to win and develop customers. GX is VaaS: our team takes over commercial management and execution for the agreed portfolio, channel or territory, as an extension of yours, while you follow revenue and margin.
Prospecta does not replace the ERP: it turns purchase history, orders and contacts into priorities and next actions for the team. Data, implementation and required integrations are aligned during the diagnosis, according to your scenario.
That is not the idea. Data, AI and automation organize history and priorities so reps and agents spend their time on conversations and negotiation, not data entry.
The platform combines data, AI and automation to run prospecting actions on prioritized targets. Your team takes over conversations and negotiations with context, an owner and a next step. We show this flow on screen in the demo.
Yes. On the phone, the manager follows each account's history, priority and next action and sees where to act.
We win and develop. The focus is new buyers, active buyers, repeat purchase and mix; recovering inactive accounts is one lever, used when the diagnosis shows a real opportunity — always investigating first why they stopped.
Our team works within the agreed scope as an extension of yours. Priorities, responsibilities and conditions are defined together to preserve customer relationships and avoid portfolio disputes with agents.
We track new buyers, active buyers, frequency, repeat purchase, mix, net revenue and contribution after agreed costs. The proposal defines the baseline, owners and reviews to decide on scaling.
They depend on your scenario. In the diagnosis we define a pilot with data, owners, investment and indicators — without promising guaranteed returns.
Bring your commercial scenario
Book a diagnosisShall we find where your portfolio starts to grow?
Walk us through your operation. We show the flow on screen and define the first front of action and the indicators that will track the pilot.